Survey Your Twitter Followers

Did you know you can poll your Twitter followers using Survey Analtyics software? It couldn’t be easier.

You can create a brief questionnaire (1 or 2 questions) by yourself using Survey Analytics. Then all you do is click on the Twitter button under the “Send Survey” tab, and Twitter is automatically opened with the survey URL right in the message box.

Then you can customize the rest of the tweet. For example, you may want to say something like “Please take this 1-question survey for @MyCompany Twitter followers.”

This is a great idea for getting feedback on the types of content you’re sharing on your Twitter feed.

Here’s a brief video showing the simple process.

Save Time Editing Your Survey with Search and Replace

Did you finish programming your survey and then decide to change one of the question labels? Oh no, that means you’ll have to go in and edit the survey by hand. Right?

Wrong! Survey Analytics has an easy-to-use search and replace function.

All you need to do is to click “Global Options” to see an outline of your questionnaire. Then click “Search and Replace” and you can easily change a snippet of text wherever it occurs in your survey. It’s very similar to the search and replace function in most word processing programs.

Here’s a brief YouTube video tutorial explaining the process.

Also here’s a Survey Analytics help file explaining this useful function.


Add a YouTube Video to Any Question in Survey Analytics

Sometimes you want to go beyond a normal, dry survey question in your questionnaire. Including a video in your questionnaire is a great way to get your respondents engaged and to elicit rich feedback.

With Survey Analytics it couldn’t be easier to add a YouTube video to your survey question. And the really cool thing is you can add a YouTube video to any type of question that Survey Analytics offers!

All you have to do to add a YouTube video is select “Display Settings” (see above) when editing your questionnaire. There is a place to insert a YouTube video ID. All you have to do to get the YouTube video ID is look at the URL of the YouTube video, copy it, and paste it into the YouTube video ID box in the Display Settings screen.

That’s it! Then the YouTube video “automagically” appears as part of your question!

Here is a brief YouTube video tutorial I made up showing you how this process works:

I hope you enjoy rocking your surveys out with lots of YouTube videos!

Use Tag Clouds for Open Ended Questions

Sometimes you can’t avoid having open-ended questions where respondents type in unstructured text in response to your question.  In the past, it would take days or even weeks to have the open-ended responses coded and re-run as quantitative questions.

Survey Analytics gives you the power to see the results of your open-ended question in a quick glance with the use of tag clouds, sometimes also called word clouds. Tag clouds are a graphical representation of the frequency of different words in a dataset; the more frequently the word appears, the larger the word appears in the tag cloud.

The example below shows a tag cloud for an open ended question asking respondents to describe their mood.

Survey Analytics also gives you the ability to easily exclude certain words from the tag cloud analysis.

With Survey Analytics’ tag cloud feature, you can get a quick glance at your open-ended data to get a sense of respondents’ sentiment prior to any additional analysis you may choose to do.

Here is a brief YouTube video tutorial walking you through the process of creating tag clouds in Survey Analytics.

Also, here is a link to a Survey Analytics help file explaining the process step by step.

Create an Exit Survey for Your Website

Chances are you use Google Analytics or some other analytics platform to track your website’s performance. But sometimes you need more information than what an analytics package can provide. It can be very helpful to ask website visitors one or two questions as they leave your site.

One of the many ways you can deploy a Survey Analytics questionnaire is as a website exit survey. When people click off your site they get a simple popup survey with which you can collect feedback on your website.

Simply create your survey, click over to the Send Survey tab, click Website Intercept, then scroll down to Exit Survey.

Here is a YouTube video walking you through this simple process.

Also, here is a link to a Survey Analytics help file showing this process step-by-step.

Rate YouTube Videos in Your Survey Using TubePulse

Incorporate YouTube videos into your survey using TubePulse, a moment-to-moment video rating feature in Survey Analytics’ Enterprise Research Platform.

Rating the famous “Charlie Bit Me” YouTube video using TubePulse

It’s really easy to add a YouTube video to your survey using TubePulse.  All you have to do is select TubePulse as a question type, then type in your question, customize your rating scale (if desired), choose which type of rating you want, and add the YouTube ID of the video you want respondents to rate.

Here’s where you add the TubePulse question.

Here’s a video tutorial showing the process step-by-step.

And here’s a link to a help file from Survey Analytics showing screen shots of how to add a TubePulse questions step-by-step.

Enjoy using TubePulse in your Survey Analytics surveys!

Automatically Update Panelists Using an Excel File

When you’re managing a research panel, it can be a pain to constantly update your list of members.

Now, you can simply maintain the list in an Excel file; then by setting up a simple FTP or WebDav sync process, MicroPanel will automatically update by checking the Excel file daily or weekly at your option.

MicroPanel is Survey Analytics‘ panel management module, which integrates seamlessly with Survey Analytics’ Enterprise Research Platform.

Add a new Auto-Scheduled import

Here’s a video showing you how to set up this simple process.

Also, here’s a help file showing the process step-by-step.

How to Set Up Max Diff (Maximum Difference Scaling)

Sometimes you can’t avoid having a really long list of attributes in your survey. You need to understand the relative importance of different attributes in consumer decision making.

Rather than have respondents rate each attribute separately, causing respondent fatigue and thus affecting the quality of your data, you can use Max Diff.

Adding a Max Diff question.

In Max Diff questions, respondents are only asked to pick the attributes which are most and least important. Yet in many ways the data produced are more revealing than data from a  traditional grid of attribute ratings.

Here’s a brief tutorial video showing you how to set up Max-Diff in Survey Analytics’ Enterprise Research Platform.

If you like this tutorial video, consider subscribing to Survey Analytics’ new YouTube channel for more how-to videos.

Distribute Your Survey via Social Media or QR Codes

Did you know it’s easy to send out your survey via social media or QR codes using Survey Analytics’ Enterprise Research Platform?

Post your survey link to your company Facebook page, Twitter account or LinkedIn account to allow followers of your brand to take your survey.

It’s as simple as clicking the “post to” button for different social media options, authenticating your social media account, customizing the post language, and posting the link – all within the Survey Analytics interface.

You can also easily download a QR code which people can scan using their mobile device in order to take your survey in their mobile browser.

Here’s a short video showing you how to do it.


Add Dynamic Text Boxes to Your Survey for Open Ended Responses

Sometimes the regular old questions just won’t do, and it pays to add some dynamism to your survey.

Sometimes the same old, boring single-select survey questions won’t get you the information you need. And sometimes they leave respondents wanting more.

In Survey Analytics’ Enterprise Research Platform, you can easily add dynamic text / comment boxes to make your survey more interesting, and, most importantly, more accurate.

Below is a video tutorial where I show how to create dynamic text/comment boxes.

And here’s a link to a step-by-step explanation of this process in Survey Analytics’ help files.

I hope you enjoy this feature. Let me know how it works for you in the comments section below.